LV= Discovers Wealthy Young Brits Make Easy Target For Thieves

Research from LV= Streetwise has revealed that many young brits are making themselves easy targets for thieves as 92% of 13-15 year olds carry a mobile phone on them whilst out and about with their friends, 74% carry cash and 42% leave the house with an iPod.

The clothes and gadgets carried by the average young teen on Britain’s streets are worth £246*, singling them out as targets for thieves, while 21% of 5-8 year olds carry a mobile phone** and 17% carry cash when they’re out and about with friends.

Many young people carry valuable items like a mobile phone because their parents want to keep them safe. Among 5-15 year olds, as many as 62% said their parents ask them to keep a mobile phone with them. But mums’ and dads’ attempts to protect their children when they’re out on their own may be inadvertently increasing the risk of theft, as 11-16 years olds make up a third of all mugging victims***.

Furthermore, by focusing their concerns on outside threats such as stranger danger, parents could be blinkered with regard to their children’s safety knowledge in and around the home. The LV= Streetwise research shows that 38% of 5-15 year olds would not know how to leave the house safely in the event of a fire, and 15% don’t feel they are able to cross the road safely.

The LV= Streetwise research findings also reveal parental confusion over when it’s right to give their children more independence. 49% of parents**** said they are so unsure about what is the right age to allow certain freedoms to their kids, that they make up the rules as they go along.

Via EPR Network
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The Children’s Mutual Reveals Cost Of Top Career Aspirations Set To Soar

The Children’s Mutual, the leading Child Trust Fund provider, has revealed new research* that suggests parents could be facing a bill in excess of £100,000 if their children grow up to fulfil their career ambitions.

The annual ‘What I Want to Be’ poll revealed that among five, six and seven year-olds, becoming a teacher, doctor or vet are the jobs of choice. The Children’s Mutual warned parents to start saving now as the latter two could cost £116,000 and £117,000 respectively in 18 years time.

Tony Anderson, Marketing Director of The Children’s Mutual, said: “Parents tell us their young children are highly ambitious and that they, as parents, fully intend to help them fund their futures. But the sums of money the top careers command could cause financial nightmares for families who don’t plan ahead. While the Coalition Government has announced its plan to significantly reduce payments into Child Trust Funds from 1 August 2010 and to abolish the scheme altogether for new babies born from 1 January 2011, the reality is that the cost of children’s futures hasn’t changed. We believe that the only way for parents to financially manage these costs is by saving regularly over the long term and are urging them to continue doing so.”

The Children’s Mutual questioned over a thousand parents about what their children said they wanted to be when they grew up and found that the majority of today’s children are looking for a career which requires further training and education. The top careers of doctor, teacher and vet have featured in the ‘What I Want to Be’ poll for the last three years, demonstrating that children consistently aspire to careers that will need higher education.

According to The Children’s Mutual, 93% of parents of today’s young adults are still funding their children, and the expert in long-term savings for children does not anticipate this changing. The Children’s Mutual is urging parents to continue saving regularly over the long term rather than having to face finding such large sums of money in the future.

Via EPR Network
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