Payday Loans Specialist Signs Up With Lakestar Media

Leading UK payday loans company Payday Express has chosen to join forces with digital marketing agency Lakestar Media in order to build its online profile.

Established in 1999, Kent-based Payday Express provides a critical service to thousands of people across the UK every month. The firm offers fast access to cash loans, allowing individuals in full-time employment to cover all kinds of expenses from emergency household repairs to unforeseen travel expenses.

Lakestar Media has been brought in to implement an SEO strategy designed to maximise the amount of targeted traffic visiting the company’s website.

Garret Cunningham, director of operations at Lakestar Media, said: “We’re delighted to be working with Payday Express. It is a leading player in a very competitive industry and the whole team at Lakestar Media is looking forward to the challenge of helping the firm grow its online business.”

Ashleigh Preston, senior marketing manager at Payday Express, said: “We’re very pleased with the way the campaign has started. We have already noticed a marked difference in our rankings and the strategy seems to be working really well.”

Via EPR Network
Financial press releases

Barclaycard Reveals February Card Spending Trends

Data from Barclaycard Global Payment Acceptance shows payments made on credit and debit cards were up 7.1% in February compared to the same month last year. The increase follows on from figures that showed that credit and debit card spending was up 3.6% in January 2010 compared to January 2009.

Whilst February 2010 showed an increase over the previous year, on a month-by-month basis, spending on debit and credit cards declined slightly by 2.5% from January, in line with expectations.

The Barclaycard Retail Card Spending Index is based on spending on all credit and debit cards across a wide range of retail sectors, at retailers that use Barclaycard to process their credit and debit card transactions. Barclaycard Global Payment Acceptance processes payments for 87,000 businesses in the UK both physically and online – about a third of the market.

Commenting on the data, Stuart Neal, Head of UK Payment Acceptance said: “The numbers show that things are looking up for retailers this year. The small drop from last month is typical of what we see at this time of year and is caused by the residual effects of the January sales and households returning to a more regular spending pattern.”

With an overall market share of over 30%, Global Payment Acceptance captures a significant proportion of all retail transactions in the UK. The index is based on the analysis of the 12-month variation in volumes of card transactions month-on-month, and incorporates specific filters to ensure the data is not affected by changes to the customer base over time.

Via EPR Network
Financial press releases – Calls For Binge Drinkers To Think About The Bigger Picture As NHS Staff Call In Police Protection

Money saving website – – is asking weekend party goers to consider the repercussions of excessive drinking after it emerged that the NHS spends tens of thousands of pounds a year on police protection for A&E staff.

Police officers are being drafted in up and down the country in a bid to protect the welfare of doctors and nurses treating patients on Friday and Saturday nights.

Branded a ‘war zone’ in a BBC report, the culture of drinking to excess has seen a sharp rise in the number of NHS workers being threatened verbally and physically by drunken patients in A&E wards.

A spokesperson for urged weekend revellers to show greater respect for the NHS by considering the repercussions of their binge drinking:

“No one deserves to work in an environment where physical and verbal abuse is a reality. NHS staff in particular are there to help but their jobs are made increasingly difficult when faced with aggressive situations.

“Party goers need to remember that alcohol is not an excuse for violence towards anyone; let alone someone who is trying to treat patients who are in potentially critical situations.”

Glasgow’s Royal Infirmary and Western General in particular boasts the most advanced violence and aggression policy in Scotland; the two hospitals currently spend £60,000 a year on police support, CCTV and direct lines to police stations.

Other hospitals in areas like Bristol have felt the need to introduce a police presence throughout the rest of the week in a bid to tackle drunken antisocial behaviour.

Health workers are calling on the government and police to impose stricter penalties on people who attack or threaten medical staff. went on to highlight the financial pressures of binge drinking on the NHS and beyond:

“Binge drinking and alcoholism is a costly business with taxpayers collectively forking out over £1.5 bn annually while the short and long term consequences of heavy drinking can substantially push up an individual’s health or life insurance premium.

Via EPR Network
Financial press releases